Insurance companies win on one hand because they will have to pay out less in damages than they had anticipated, but they also win because the media hype was enough to give them an opportunity to raise rates next year on all types of property insurance.

Most of the damage incurred during the hurricane was flood damage, and unless you leave very near to the coast, chances are you do not have flood insurance on your property. Experts have estimated that damages due to Hurricane Irene would be around $2 billion, which is far less than the $6 billion in damages that the area experienced when Hurricane Isabel hit back in 2003.

Here is how a few insurance companies fared on the day:

• Allstate (ALL): +$2.06 to $26.30, up 8.5%
• Aetna (AET): + $0.93 to $39.16, up 2.4%
• Progressive (PGR): +$0.65 to $18.89, up 3.6%

The DOW finished the day up 2.2%, the NASDAQ was up 3.3%, and the S&P 500 was up 2.8%

According to the Commerce Department, the economy grew at 3.1% during the fourth quarter, which is higher than analysts had been expecting to see. Going into today’s report analysts had been expecting to see revised GDP output of 3.0%.

Last month the Commerce Department made a preliminary forecast of 2.8% GDP growth during the fourth quarter.

Most analysts agree that GDP has continued to grow in the first quarter, but rising oil prices over the past month will probably prevent us from seeing the same sort of growth that the economy enjoyed during the fourth quarter.

A key ingredient to the current economic recovery is consumer spending. During the final 3 months of 2010 consumer spending rose 4.0%, which is the most it has risen during a 3 month period since the fourth quarter 2006.

In reaction to the news the DOW is currently up 0.3%, the NASDAQ has gained 0.3%, and the S&P is up 0.2%.

Along with an overall up market, we also saw a couple big name stocks hit new 52 week highs during the day.

Here are a couple of notable stocks that rose to new 52 week highs today:

• Baidu (BIDU) closed the day up 4.3% to $132.58, up $5.49. The stock hit a new 52 week high of $133.97 earlier in the day.
• Discover Financial (DFS) closed the day up 5.3% to $23.44, up $1.19. The stock hit a new 52 week high of 23.64 earlier in the day.
• Caterpillar (CAT) closed the day down 0.03% to 106.76, down  -0.03. The stock hit a new 52 week high of 107.70 earlier in the day.

Here are a couple of the stocks that traded up to new highs today:

• Motorola (MOT) currently up 1.4% and hit new 52 week high of $9.05, currently trading at $9.01.
• Qualcomm (QCOM) currently up 1.0% to $49.94 and hit 52 week high of $49.98.
• Procter & Gamble (PG) hit a new 52 week high of $65.38 and is currently trading down 0.4% to $64.70.

Ford Motor (NYSE: F) hit a new 52 week high today of 9.14 before afternoon profit taking came in and pushed shares lower. The stock has been very strong lately, and recently was considered to be the stock of the year from the writers of CrossingWallStreet. Shares finished the day down slightly at $8.94, down 0.45%.

Technology giant Microsoft (NASDAQ: MSFT) also rose to a new 52 week high today. Shares of the company hit a day today of $30.14. Shares of MSFT finished today trading session up 0.4% to $30.11, just three pennies off its new 52 week high.

Gold prices continue to rise, and Yamaha Gold (NYSE: AUY) has been benefiting from the recent gold rush, setting a new 52 week high earlier in the session at 13.49. After hitting another new high today, the profit takers came in and sold the stock off a bit, which ended the day slightly lower at $13.15, down 0.23%. Gold prices rose as high as 1146.5 but closed down 70 cents to 1,140.5.

What are your favorite stocks right now? Which stocks do you see rising to new highs in the near future?

1. Gamestop (NYSE: GME): The video game retailer is due to report its third quarter numbers tomorrow morning before the opening bell. Analysts are expecting the company to show earnings of 30 cents per share. For the same period last year, the company had earnings of 34 cents per share. The stock is trading up 0.6% on the day.

2. Sears Holding (NASDAQ: SHLD): The retailer is going to be reporting its third quarter numbers tomorrow, and analysts are expecting to see a loss of $1.09. For the same period last year the company had a loss of 90 cents a share. The stock is trading down 1.2% on the day. The company will be reporting its numbers before the market opens.

3. Gap Inc. (NYSE: GPS): The clothing retailer is going to be reporting its third quarter results tomorrow, and Wall Street is looking to see the company show 44 cents per share. For the same period last year the Gap had earnings of 35 cents per share. The stock is trading down 0.8% in today’s market.

A big day for retailers, and will give us a better view of just how strong the current recovery actually is.

The DOW closed the day up 0.7%, NASDAQ up 0.8% and the S&P rose 0.5%.

Walt Disney (NYSE: DIS) reported fiscal fourth quarter earnings last night following the market close, and easily outpaced analyst estimates. Analysts had been expecting to see the company report 41 cents per share, but the actual report was much higher at 46 cents per share.

Retailer J.C. Penny (NYSE: JCP) reported third quarter earnings this morning that fell a penny short of analyst estimates, but fell in the upper range of the company’s earlier earnings forecast.

DIS stock traded up 4.8% on the day, while JCP gained 6.2% on the day.

Amazon (NASDAQ: AMZN) rose to a new 52 week high today of $125.68 and ended the session up 5.2% to 124.6399. The company is still riding high on last week’s solid earnings report. The company was expected to show earnings of 33 cents per share, but came in with a reported 45 cents.

RadioShack (NYSE: RSH) soared after posting strong third quarter earnings this morning. The stock finished the day up 15.9% on solid third quarter earnings, during which it earned 30 cents per share.

Morgan Stanley (NYSE: MS) ended the day in the red, but traded up to a new 52 week high earlier in the session of $35.78. The stock closed the day down 0.5% at $34.80.

TJX Companies (NYSE: TJX) started the week off strong, rising to a new 52 week high today of $40.64. The stock is moving higher following a report from Barron’s last week which estimated the stock could easily see another 15% price jump.

Music downloads has been a major driving force for Apple (NASDAQ: AAPL) through its iTunes service, and Google is looking to grab a piece of that pie. According to sources, users will be able to go onto the new Google music site and search for a particular song or artist. Suppose you search for the band U2, you will get a list of available songs, which if clicked will launch the song into a streaming player, and also provide the user the option to download the music.

Google stock has traded up to a new 52 week high today, trading as high as $559.35, and is currently trading up 0.9% to $556.73, up $5.01.

The DOW closed the session down 0.67%, the NASDAQ ended the day down 0.76%, while the S&P slipped by 0.8%.

General Electric started off the day off on a bad note when the company reported revenues that came up short of analyst estimates. GE was able to outpace analyst estimates for its earnings in the third quarter by posting 23 cents per share verse analyst estimates of 20 cents per share, but that was not enough to outweigh its missed revenues. The company reported $37.8 billion in revenues verse analyst estimates for $40.3 billion. Shares of GE closed the day down 4.2% to $16.08, down $0.71 on the day and wiping out $7.5 billion in market capitalization.

Bank of America was expected to show a loss for its third quarter of 21 cents per share, but the actual numbers came in worse than expected with a 26 cent loss in the quarter. The stock was hit hard today following the report, with shares falling 4.6% to $17.26, down $0.84 on the day.

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New 52 Week Highs:

There were several big name stocks that were able to set new 52 week highs today, despite the down market and include the following; Pfizer (NYSE: PFE), Halliburton (NYSE: HAL), Hewlett-Packard (NYSE: HPQ), and Mattel (NYSE: MAT).

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Analyst upgrades and downgrades:

Stocks upgraded today include:

• Gap Inc. (NYSE: GPS) upgraded by Caris to Buy from Above Average with $27 price target
• Safeway (NYSE: SWY) upgraded by Kevin Dann to Buy from Neutral and boosted its price target on the stock to $27 from $19 per share.
• Google (NASDAQ: GOOG) received an upgrade today by Benchmark Co. to a Buy from Hold, while lifting its price target on the stock to $625 from $500.

Stocks downgraded today include:

• Netflix (NASDAQ: NFLX) downgraded by Caris to Above Average from Buy with a $56 price target on the stock.
• Nokia (NYSE: NOK) downgraded by Gabelli to Hold from Buy.